9月10日,衡阳市雁峰区文学艺术界联合会围绕“借力湘超赛事 提升衡阳文旅 沸腾雁峰热度”召开专题座谈会,区委宣传部、区文旅体局等相关单位负责人,区书画协会、诗词楹联学会等文艺家代表齐聚一堂,共绘文体旅融合新图景。

会议介绍了湘超联赛衡阳队赛程安排以及雁峰区第二现场的观赛规划。与会文艺工作者围绕如何实现“全周期覆盖、多场景体验”和“主客共享、全民狂欢”的深度融合氛围畅所欲言、积极献策,并提出了一系列具体建议,包括创作足球与城市主题书画诗词、谱写传播度高的主题歌曲、开发系列文创产品、在赛事期间嵌入非遗展示等特色活动,以文艺为赛事增色、为经济赋能。

会议强调,文艺创作要高举旗帜、把准方向,始终坚持正确的思想导向,自觉服务于党和人民的事业大局。要紧密围绕时代主题,深刻反映时代气象,创作出更多有筋骨、有道德、有温度的精品力作。要积极推动文体旅深度融合、相互促进,各文艺协会联动拓展文旅内涵,提升公共文化服务效能,培育具有雁峰辨识度的文旅IP、文创产品,以湘超赛事为窗口讲好雁峰故事,持续将“赛事热度”转化为拉动文旅消费、助推城市形象提升的“消费热度”与“发展动能”,为雁峰区文旅高质量发展注入新活力。(何海兰 谭予卉)

作者 ZPJ

《衡阳市雁峰区文联召开文艺工作者座谈会》有278条评论
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